Sales development professionals work in a variety of companies, industries and areas such as mical research, digital marketing , technology, ucation and finance, among others. In general, this is an entry-level position in the commercial area 6 Top Digital Marketing Channels You Need to Know What is a Sales Development Representative and can lead professionals to seniority as an SDR or to other positions, such as account manager and sales manager.
What is the role of the sales development representative (SDR) function? What is the role of the Sales Development Representative (SDR) role? Whoever holds the position of Sales Development Representative (also call Hunter or Prospector) in a company is responsible for activities in the initial phases of the sales pipeline .
Representative and can lead
These activities include tasks such as finding and initiating contact and relationships with potential customers of the company’s services or products and who have the brand’s ideal customer and target audience profile. In this way, the SDR Lebanon Telegram Number Data function acts as a middle ground between the sales team and prospects attract by marketing through inbound marketing strategies or outbound marketing prospects , who do not yet know or have not shown interest in the brand’s products or services. (popularly call “cold leads”). See 3 responsibilities of the SDR role: 1. Find and contact leads First of all, whoever holds the SDR position nes to know where the leads are .
Find and contact leads
To do this, it is necessary to look for prospects in company marketing contact lists, social networks , events that allow networking, online India Phone Number List communities and forums, recommendations from other customers, etc. Once you’ve identifi them, it’s time to get in touch to introduce the brand and what it does for these potential customers. Thus, the SDR role is often responsible for creating a good first impression of the company in the eyes of that lead who did not yet know about its existence. This is done through various communication channels, such as phone calls, WhatsApp messages , email marketing campaigns and other personaliz content.