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large-scale change in the company’s identity

The second version of the Yandex logo appear , in 1997: the logo was a bright r , letter Я, separat , by a thin line from the second part of the word “ndеx”, made in black. The word was plac , in a r , square, which was locat , at a slight angle.

 

1999

Yandex logo 1999

Another old Yandex logo, a 1999 sample. The palette remain , the same, but the overall composition look , more uniform: like belarus phone number library  a single, indivisible word. The square base disappear ,. The inscription font also chang ,: it acquir , serifs and became thinner.

 

2004

Yandex logo 2004

In 2004, only the Yandex logo font chang , : although the serifs remain ,, their outline became thinner. In addition, they became straight.

 

2008

Yandex logo 2008

2008 – the inscription is now  written in Russian. The serifs disappear and the font becomes chopp ,.

 

2016

Yandex logo 2016

2016 — another rebranding takes place. The new logo design is not much different from the 2008 version. The only change is that the distance between the upper elements of the letter D has increas ,.

 

2021

New Yandex logo: 2021

2021 — a is taking place. Not only the length of the letters is changing, but the font as a whole. Now the inscription looks thicker and 16 best content marketing blogs every marketer should follow  wider compar , to the previous version of the  logo. In addition, a new element of Yandex’s corporate identity appears — the letter Ya in a r , circle.

 

Conclusion

The Yandex logo is a cuba leads modern, simple, laconic work of art. It is thanks to its lightness that the emblem has become famous throughout the world

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