The effectiveness of a website is mainly determined by web design concepts and integrated functionality. In this article, we will discuss the various ways in which good web design can get better results for your nonprofit organization.
1. Responsive and optimized design
Currently, you can use two devices to access websites. These are mobile phones and computers.
There are a variety of operating systems available for mobile phones, with Android accounting for 72.84% of the market .
When developing websites, most developers only consider developing and optimizing for use on Android devices. This automatically cuts off an organization’s reach to people using iOS and other operating systems.
The number of iOS country email list users in the world is currently 900,000 . All these users will have a bad experience with the unoptimized website. Optimizing a website for use on various devices running different operating systems will greatly improve its results.
Read also: How to Design a Law Firm Website ?
2. branding
A key feature in the project website that improves the reliability and popularity of the sites is the branding used. The website should incorporate a jim herrmann managing partner & principal engineer color palette and an organization logo that describes its purpose and function.
Every nonprofit organization should employ a professional designer who can incorporate the organization’s mission into the logo. A poorly branded website will make visitors think lowly of the organization.
In some situations, branding can be so caseno data bad that visitors think they have visited the wrong website.
As part of the website branding, dictate the organization’s goals and mission. For additional branding, the website can also include clear photographs of the organization’s members in action.
Using images from an organization will help establish a personal connection with website visitors. This personal connection is what will drive visitors to join the organization or even donate. You can then use these images as an engagement tool. For example, if you have dog owners, you can offer custom dog portraits on canvas and then turn them into digital images.
3. Email Registration
To increase the reach of a nonprofit organization, the website may have the ability to subscribe the organization to receive regular updates via email. These regular updates may include:
- Open Volunteer Positions
- Event Dates
- Event Updates
- Organization Funds
Such regular updates will help show customers that the organization is working and dedicated to its mission. Regular updates will also make people who have signed up feel like they are part of the organization.