See the Blog: What is the Sales Cycle? 4 Tips to Shorten Yours What is the difference between simple sales and complex sales What is the difference between simple sales and complex sales? Although it may seem obvious, the difference between a 5 benefits that prove the importance of digital marketing simple sale and a complex sale goes beyond the question of the time requir to be complet between those who sell and those who buy a product or service .
A simple sale happens more frequently and has a lower cost for those who buy compar to the value of complex sales, generating lower or non-existent risks in relation to the investment made.
The end consumer simply decides
In general, it is retail businesses in the B2C business model (from companies to end consumers) that carry out this simplifi and routine type of sales. For example: a soap for sale in a supermarket does not require a large and time-consuming technical evaluation by multiple decision-makers before purchasing, given the low price and the Taiwan Phone Number Data of generating large losses in the lives of those who made the purchase. The end consumer simply decides the brand and price of soap that is most attractive and completes the purchase quickly. Ne , impulse and emotions exert more influence on simple sales processes.
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Complex sales, on the other hand, require rational, technical, well-found and calculat decisions in relation to potential gains and risks before being clos. Furthermore, simple sales customers already have sufficient knowlge about the Philippine Phone Number List product or service, while complex sales customers ne to learn about the solution offer and how it can be useful to satisfy a ne or solve a problem. Returning to the previous examples, soap is a very clear concept for those who ne it, while software nes to have its advantages demonstrat by the sales team.
Read also : Advantages of Digital Marketing: 11 tips to earn more in B2B and B2C 4 steps to structure a complex sales process 4 steps to structure a complex sales process Structuring a sales process or making use of an already establish and known framework (such as, for example, Spin Selling or BANT Sales ) is important to achieve the ultimate objective of a business: always selling more .